How to Start your Own Kennel
Ready to get started in the dog breeding business? Awesome! I’m so excited for you! Although this process can't be achieved overnight, I have a few tips to help get you moving in the right direction. These are some of the steps that I took 4 years ago to start our breeding program:
Set clear short-term and long-term goals. Have an idea of what you want to achieve in the breeding community. Ask yourself the following questions: What’s your niche? Why do you want to breed? Do you want to breed for family companionship? Do you want your dogs to pull weights or dive? How long do you see yourself breeding for? Do you have ample time and space? Do you want to breed full-time or part-time?
Purchase equipment to properly raise and care for your dogs. You don't need fancy kennelsl and a huge set-up right away. You have to start somewhere. Purchase a couple affordable cages or kennels, beds, collars, leashes, bowls, food, toys, grooming supplies, and pretty much anything you would need to properly care for your new pack.
Create your social media accounts. There are many platforms that you can use to promote your business including Facebook. YouTube, Instagram, Twitter, Google, and Pinterest. Also try to choose a name that is consistent across all platforms so you'll be easier to find. Once you have everything set up, start posting! Keep everything clean, high-quality, and professional. Even if you don't have all the dogs you want at the moment, that's ok! Consistently post and let people know about your new and upcoming business.
Are you ready to start your kennel? We’re here to help! Drop a comment if you have other questions!
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I’m trying to join the breeding world bringing King Shepherds to Maine. I would love any advice you have for this adventure.